黑啤與啤下組織 BEERU FRIENDS
小黑啤和好朋友們，在生活中發現小樂趣，讓平凡小日常變成繽紛大冒險！早餐可能開啟奇幻旅程，郊遊或許藏著神秘發現。小黑啤總是活力十足，帶著夥伴探索、發現驚喜！每天都開心地說出——「今天真好玩！」。
Beeru and his friends turn everyday moments into vibrant adventures! A simple breakfast can become a magical journey, and a day out may hold mysterious discoveries.With boundless energy, BEERU leads his friends to explore, play, and find surprises at every turn. Each day is a new adventure, and they’re always ready to shout, “Today is so much fun!” This lively mascot embodies the joy of exploration and the spirit of discovery in everyday life!
角色圖
吧臺
歡迎來到臺灣吧！
Welcome to Taiwan Bar !
太空
準備好來一場太空探險了嗎？！
Ready for an exciting space adventure ?
野餐
野餐、午睡，完美的悠閒午後！
Picnic Time ! The perfect leisurely afternoon !
露營
秋天涼風、紅葉、營火，露營超 Chill !
Cool autumn breeze, red leaves, and a cozy campfire—camping vibes on !
團體
我們是黑啤與啤下組織！
We are BEERU Friends !
夾娃娃機
啊！黑啤！黑啤被夾走了！
Oh no! Beeru just got caught in the claw !
挫冰
夏日必備，來碗冰涼的剉冰吧！
A summer essential—grab a bowl of icy-cold shaved ice !
螢火蟲
夏夜時光，出發找螢火蟲囉！
A summer night adventure—let’s go find fireflies!
周邊商品
小黑啤玩臺灣
《小黑啤玩臺灣》創童書集資紀錄
BEERU's Adventure in Taiwan：Record-breaking children’s book crowdfunding project.
格外農品聯名
格外農品水果氣泡麥汁，無酒精選擇
Collaboration with Goodwill Foods：Fruit-infused sparkling malt drink—alcohol-free choice.
黑啤坐姿娃娃
黑啤坐姿娃娃再度登場，超萌重現
The adorable BEERU sitting plushies are back !
黑啤+黃紹午睡抱枕
黑啤+黃紹午睡抱枕，甜甜好眠
BEERU + SHAO Napping Pillow：Snuggle up with this sweet and cozy nap pillow.
黑啤玻杯
黑啤玻杯，耐熱防燙精緻實用
BEERU Glass:Heat-resistant and stylish—practical for everyday use.
黑啤好有肉
黑啤好有肉，聯名MIT水泥盆搭配多肉
BEERU Cement Planter：A special collaboration featuring an MIT cement planter, perfect for succulents.
學年制手帳
學年制手帳，師生皆適用
School Planner：Designed for students and teachers alike.
黑啤大公仔
黑啤大公仔，限定導演版等比例打造
BEERU Director Action Figure：Limited edition, crafted to scale.
手機殼
手機殼任選角色，可愛度過每一天
Phone Cases： Choose your favorite character and add cuteness to your day!
T恤
可愛T恤，大人小孩都搶穿
Cute T-Shirts： A must-have for both adults and kids!
相關報導與授權活動
國泰兒童繪畫
國泰金控兒童繪畫代言6年，親子最愛
Cathay FHC’s art ambassador for 6 years, a family favorite!
翰林出版聯名
翰林出版合作5年，黑啤伴百萬小學生
Partnering with Hanlin Publishing for 5 years, bringing BEERU to millions of students!
兆豐銀行聯名
兆豐行李箱熱送，年輕人最愛首刷禮
Mega Bank suitcase giveaway—young professionals’ favorite welcome gift!
微軟筆電聯名
微軟黑啤筆電，細膩夜間加班心聲
Microsoft x BEERU laptop—capturing the essence of late-night work sessions.
Qbi 益智玩具聯名
Qbi聯名小黑啤，創造臺灣特色學習
Qbi x BEERU, creating a uniquely Taiwanese learning experience!
HC 背包聯名
HC STORE聯名黑啤包款，輕巧可愛夏日必備
HC STORE x BEERU backpack—lightweight, adorable, and a must-have for summer!
蒙特梭利教育發展學會聯名
蒙特梭利小黑啤寶盒，認識臺灣文化
Montessori Education Foundation Association x BEERU Treasure Box—introducing kids to Taiwan’s rich culture!
藍芽耳機聯名
黑啤聯名藍牙耳機設計，萌感小巧
BEERU bluetooth earphones—compact, stylish, and irresistibly cute!
數位時代報導
數位時代報導，臺灣吧突破創新教育
Business Next Report：Taiwan Bar revolutionizes innovative education!
美感教科書
Aesthetic Textbook Collaboration with Taiwan Bar,Igniting the power of learning
