生活日常 × 幽默共鳴 × 品牌力
Everyday life × Humor That Resonates × Strong Branding
「米米」是深受歡迎的童書品牌，18年來以幽默、童趣風格描繪兒童日常生活，已銷售超過百萬冊、授權14國語言版權。內容涵蓋繪本、動畫、兒童音樂，具高度辨識度與市場影響力，適合用於內容行銷、品牌合作及親子活動，打造真摯對話與關係。
"Mimi" is a beloved children's book brand. For 18 years, it has portrayed children's everyday lives with humor and charm, selling over one million copies and licensing rights in 14 languages. The brand spans picture books, animation, and children's music, with strong recognition and market influence. It is ideal for content marketing, brand collaborations, and family-oriented events—creating heartfelt conversations and meaningful connections.
角色圖
米米愛讀書。
Mimi loves reading.
米米要自己倒牛奶，小手做大事。
Mimi wants to pour milk — little hands doing big things.
米米和小豬一起探險，出發嘍！
Mimi and Little Pig go on an adventure — let’s go!
米米煮好喝的湯，分享給好朋友。
Mimi’s delicious soup is made for sharing.
米米小跟班，有自己的步伐。
Mimi the tag-along — walking at her own pace.
米米說不，成長的起點。
Mimi says no — it’s the beginning of growing up.
米米幫玩具洗澡。
Mimi gives her toys a bath.
周邊商品
身高尺，記錄長大的足跡。
Growth chart — capturing every step of growing up.
好玩的拚圖，手、眼、腦動起來。
Fun puzzles — hands, eyes, and mind in action.
孩子追捧的米米系列圖畫書，熱銷百萬冊。
The popular Mimi picture book series — over one million copies sold.
創意紙積木，疊一疊，激發想像力。
Creative paper blocks — stack and spark imagination.
米米的馬克杯，有溫度。
Mimi’s mug — full of warmth.
隨身筆記本，記下奇思妙想。
Pocket notebook — perfect for little bursts of imagination.
相關報導與授權活動
米米系列繪本授權14國語言版權
Mimi Picture Books Licensed in 14 Languages
台北松山機場育嬰室–米米愛抱抱
Taipei Songshan Airport Nursing Room – Mimi Loves Hugs
美國媒體書評推薦
Recommended by U.S. media book reviews
新京報書評頭版推薦(北京第一大報書評頭版)
Recommended by The Beijing News Book Review
米米 × 愛閱基金會 推廣閱讀「主視覺」
Mimi × IRead Foundation – Main Visual for Reading Promotion
說故事活動形象授權合作
Storytime Event Character Licensing Collaboration
國家圖書館少年兒童圖書館、北京家盒子、深圳五顆星美育……等十多家機構。
Partners include the Children’s Library of the National Library of China, Beijing Family Box, Shenzhen Five Star Aesthetic Education, and over a dozen other education institutions.
米米 × 培生 (PEARSON集團) 進駐香港幼兒園
Mimi × Pearson: In Hong Kong Kindergartens
